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Political Advertising

Society > Issues > Business > Advertising > Political Advertising

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Effectiveness of negative political advertising - http://www.scripps.ohiou.edu/wjmcr/vol02/2-1a.HTM
Research paper indicating that poorer and younger voters are more receptive to negative ads than older and wealthier voters.

Tired of negative political campaigns? - http://www.cboss.com/lwv/politicalcampaigns.htm
Here's what you can do. Tips from the League of Women Voters.

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