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Philip Morris
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  PR Watch: Why Philip Morris Hates Trial Lawyers http://www.prwatch.org/prwissues/1996Q3/philip.html
Covers PR and lobbying activities of tobacco giant Philip Morris.
  Philip Morris Launches Campaign that Promotes Industry Image http://www.health.ri.gov/media/981222b.php
Short item analyzes Philip Morris TV PR campaign using internal tobacco industry memos that discuss such campaigns.
  Philip Morris's "Philanthropy" http://www.stayfreemagazine.org/public/philipmorris.html
Wall Street Journal report on a TV ad that Philip Morris spent more to make than on the philanothropy the ad talked about.
  Philip Morris Attempts to Re-define Image http://www.tobaccofreedom.org/issues/documents/image/index.html
Reviews the image makeover, featuring ads about charities; explores the whys and hows behind the campaign, in particular why Philip Morris has a credibility problem.
  Behind the Smokescreen: Philip Morris Philanthropy http://tobaccofreekids.org/reports/smokescreen/philanthropy.shtml
Campaign for Tobacco-Free Kids report on recent Philip Morris gift-giving.
  Tobacco Company Charity Advertisements http://www.metroactive.com/papers/sonoma/12.28.00/tobacco-0052.html
Op-ed on Philip Morris ads: "Philip Morris spent $60 million on charity, and $108 million on advertising to tell us about it".
  Philip Morris Promises to Polish its Image http://expressindia.com/fe/daily/19990707/fco07053.html
News article on Philip Morris image campaign reveals the PR is aimed at boosting its stock price and helping it in court.
  Philip Morris Promises to Polish its Image http://www.financialexpress.com/fe/daily/19990707/fco07053.html
Article explains Philip Morris's reasons for its recent image advertising: to reduce its court losses.
  Graphic Obscurity http://www.metropolismag.com/html/content_0603/per/
Philip Morris's connection to tobacco has disappeared behind a vague new corporate name and logo; article explores why.
  Philip Morris Money http://www.prospect.org/web/page.ww?section=root&name=ViewPrint&articleId=4291
Article from the American Prospect examines the uses and reasons for the philanthropy of the largest tobacco company in the world.
  Corporate Goodwill or Tainted Money? http://www.prwatch.org/node/395/trackback
Philip Morris is spending more to publicize its good deeds than it's spending on the good deeds themselves. ABCNews tells why.
  The Kinder, Friendlier Face of Philip Morris http://findarticles.com/p/articles/mi_qn4179/is_19991021/ai_n11736684
Columnist comments on recent PR efforts of the largest tobacco company in the world.

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