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Social Marketing - http://www.novartisfoundation.com/social_marketing.htm
A short free course in social marketing and market positioning. |
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BuildingBrands Limited - http://www.buildingbrands.com/
Offers articles and newsletters on marketing, branding, communications and related skills. |
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Branding Asia - http://www.brandingasia.com/
Articles and monthly columns on branding in Asia. Includes brand news and exclusive searches to article databases. |
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The Naming Newsletter - http://www.namingnewsletter.com/
A quarterly electronic newsletter on the strategies and tactics of naming. Contains many articles, clearly indexed and easily downloaded. |
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The Naming Workshop - http://www.namingworkshop.com/
Concentrated one-day program designed to generate naming possibilities for any product, service or company. |